Rogers Communications Canada Inc. announced that it will be offering several new Apple products, specifically the iPhone Duo, iPhone 18 Pro, and iPhone 18 Pro Max, as well as the Apple Watch Series 12 and Apple Watch Ultra 4. This launch coincides with the global release of Apple's latest smartphones and wearables, appealing to both existing customers and new users.
To support the sale of these devices, Rogers is promoting financing options such as 0% interest plans which may attract customers looking for budget-friendly smartphone purchasing solutions. Furthermore, there are reports of competing offers available through carriers like T-Mobile and AT&T in the United States, highlighting various promotional strategies designed to capture market share.
The introduction of these products represents a continuation of Apple’s trend of releasing new high-end devices regularly, which is part of a broader competitive environment for smartphone providers both in Canada and internationally. Given the popularity of the iPhone brand, Rogers is likely positioning itself to take advantage of strong consumer interest upon the devices' launch.
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